Search Engine or Directories?

Search engines are how 85% of internet users find the information they are looking for. It is a simple fact that if your not listed chances are your missing a lot of potential traffic. If you want to get noticed you must get listed. Search engines and directories are nothing more than vast database's very similar to the yellow pages that the phone companies publish. The only difference is that they are much larger and you establish the information that you want everyone to see. The major behind the seines difference is that search engines use computer programs called spiders to index and review your website. Directories actually use real people to view every listing they receive. A few top directories are Yahoo!, Excite, AOL's netfind, and Google.

Secrets about search engines

Search engine robots (computer programs) look for meta tags within the html code of your web pages for instructions on how to look at your site and index it.

Keywords are one of the meta tags that they look at. You should keep them relevant to your site and not try to spam the engine or trick them into thinking that you are presenting information other than that which is in your site.

Hidden words in the pages are also a no no these are words that the user can not see but the robots can. Black type on a black background.

Don't use key words more than five times they filter for this and may exclude you from the index.

Submit your site to the search engines regularly but not more than once every other week.